In this guide · 8 sections
- 01Why tag external emails at all
- 02Microsoft 365: turn on the External tag in Outlook
- 03Microsoft 365: first contact safety tip and unauthenticated senders
- 04Microsoft 365: a custom banner with a mail flow rule
- 05Google Workspace: Gmail warnings and subject tags
- 06Avoiding banner blindness
- 07Do it yourself or get help?
- 08Frequently asked questions
Short answer
In Microsoft 365, turn on Outlook's External tag with one PowerShell command, plus the first contact safety tip. In Google Workspace, keep external recipient warnings on and add an '[External]' subject prefix with a content compliance rule if wanted. Keep banners short.
Why tag external emails at all
Business email compromise often uses a lookalike address or a display name copied from your director: 'Your Director <yourdirector.office@gmail.com>'. On a phone, only the display name shows. An External tag tells the reader this did not come from inside the company, whatever the name says.
Native external tag
Recommended- Outlook shows an 'External' label in the message list and header
- Does not change the email itself
- Works across Outlook desktop, web and mobile
- Easy to switch off or add exceptions
Best for: Microsoft 365 tenants.
Banner or subject prefix by rule
Custom- Adds text to the top of the message or the subject
- Visible in any email app, including third-party ones
- Changes the message, so replies carry '[External]' around
- Needs maintenance and testing
Best for: Google Workspace, or where you want custom wording.
Our guide to business email compromise explains the scam patterns these tags are designed to catch.
Microsoft 365: turn on the External tag in Outlook
Microsoft's Set-ExternalInOutlook documentation describes external sender identification for Outlook, Outlook for Mac, Outlook on the web, and Outlook for iOS and Android.
Remove old subject-tag rules first
Microsoft says if you already use mail flow rules to add text to the subject of external messages, disable them before enabling this feature to avoid duplication.
Connect to Exchange Online PowerShell
An Exchange admin signs in with the Exchange Online PowerShell module.
Enable the tag
Run Set-ExternalInOutlook -Enabled $true. An 'External' icon is then added near the subject of messages from external senders.
Add trusted exceptions if needed
Use -AllowList for addresses or domains that should not be tagged, such as your accounting firm. Up to 200 entries.
Wait and check
Microsoft says it can take 24 to 48 hours for users to see the External icon. Test from a personal address.
Microsoft 365: first contact safety tip and unauthenticated senders
Microsoft's anti-phishing policy documentation lists two more indicators available to all Microsoft 365 cloud mailboxes, not only those with Defender for Office 365.
- Show first contact safety tip: warns recipients the first time they get a message from a sender, or when they don't often get messages from that sender. Microsoft recommends turning it on.
- Show (?) for unauthenticated senders: adds a question mark to the sender's photo when the message fails SPF or DKIM and doesn't pass DMARC or composite authentication.
- 'via' tag: shows when the From address domain differs from the domain that signed or sent the message.
These are set in the Microsoft Defender portal under anti-phishing policies, Safety tips and indicators. The first contact tip is the most useful against a lookalike supplier address, because it fires on the new address even if the display name is familiar.
Do it yourself or get help?
Turning on Outlook's External tag and Gmail's defaults is quick for an admin. Tuning anti-phishing policies, writing exceptions that don't open holes, and adding payment-change rules takes more care.
Our Email Threat Protection (S$290) tunes Defender for Office 365 or Google Workspace protection, adds an external sender warning banner, impersonation protection for directors and finance staff, rules for payment-change and gift-card scams, and a Report phishing button, with a before-and-after report. For wider account security, our Microsoft 365 / Google Security Lockdown (S$590) covers MFA and admin roles. IT Sorted is a Singapore-based team of developers with over 10 years of experience; you pay upfront, send the brief in writing and follow progress on your order page.
Frequently asked questions
An Exchange Online admin runs Set-ExternalInOutlook -Enabled $true in PowerShell. Outlook desktop, Mac, web and mobile then show an External icon on messages from outside the organisation. Microsoft says it can take 24 to 48 hours to appear, and that old subject-tag mail flow rules should be disabled first.
Gmail's external recipient warnings are on by default for Google Workspace. They show when replying to, composing to or sharing a thread with someone outside your organisation who is not in your directory or contacts. Gmail also warns about spoofed employee names and unauthenticated senders through its advanced phishing settings.
Yes. A Gmail content compliance rule in the Admin console can apply to inbound messages and use the 'Prepend custom subject' action to add a tag such as [External]. Exclude your own domains and test it, because the tag stays in the subject when people reply.
It is a setting in anti-phishing policies, available to all Microsoft 365 cloud mailboxes, that warns recipients the first time they get a message from a sender or when they rarely hear from that sender. It is especially useful against lookalike supplier addresses. Microsoft recommends turning it on.
They help when they are short, consistent and paired with stronger warnings for genuinely unusual messages. Long banners on every external email are quickly ignored. Combine a simple External tag with first contact tips, spoofing protection, a phone check for payment changes and a Report phishing button.